SEYI America New Strategic Business Units Expand Product and Territory Focus

Not to be outdone by the recent launch of SEYI-Mexico, SEYI-America is growing its presence by adding three new business units that will strengthen both territory and product development in North and South America.
According to Albert Chen, Executive V.P. of SEYI America, 

“It all comes down to organization, removing the clutter.  It’s not possible to continue doing things the same way and expect to innovate our products and elevate customer experiences.  With the SBUs, each manager will direct strategy and deploy resources in a more controlled and focused manner.”

Internally, SEYI America is taking the next step in galvanizing global collaboration, especially with its Taiwan and China factories. 

"With one point of contact for each division," says Mr. Chen, "we will further improve consistent, transparent OEM support, no matter where our customers do business." 

Large Press Systems Division

Managed by Scott Braito, The Large Press and Systems Division focuses on the detailed design, engineering, and project management requirements commonly associated with large, multi-press projects.  As SEYI America’s chief mechanical engineer, Mr. Braito brings more than 15 years of experience in SEYI’s product line and engineering complex systems.  His strong working knowledge of controls, automation, and integration will play a key part in coordinating with a team of factory engineers, equipment partners, and tooling designers. 

“Companies are running with such lean staffing that equipment suppliers are being asked to provide more complex, complete integrated and turnkey solutions. The Large Press Systems Division will work closely with our customers and partners to ensure projects are designed, delivered, and installed on time and on budget."

Latin America Division 

Alberto Garcia, a press industry veteran of more than 10 years, will lead the development and growth of Central and South American markets while continuing his coordination with SEYI Mexico.  With refined press knowledge, business development acumen, and bilingual talent, he will build on existing SEYI successes within the region, expand distribution and service, and bridge resources from SEYI America, SEYI Mexico, and the Taiwan factory. 

Servo Press Division

With 15 years of technical sales and business development experience in electric motor and stamping industries, Randy Kish heads up the Servo Press Division.  His focus on product development and applications will drive the further integration of SEYI global resources towards customer support and service.  Randy will work closely with the Taiwan Forming Team and Servo R&D department, as well as with SEYI’s network of tooling designers and tryout centers.   

“In the case with servo, there’s no question that the market is still catching up with the technology. The Servo Press Division fills the gap in knowledge and adaptation.  We’re creating a unified channel of support, service, and continuous improvement.  It’s one way to help customers fully realize the advantages of this constantly evolving technology.”