Claire Kuo, Chairman & CEO, SEYI Taiwan On Manufacturing Solutions and Indo-Taiwan Trade Relations
Claire Kuo, Chairman & CEO, SEYI Taiwan, in an interview with Megha Roy, briefs on manufacturing execution solutions, while analyzing the Indo-Taiwan trade relations
in the manufacturing landscape
SEYI Taiwan integrates machines with different automation, thus enabling solution-based products for customers. How are you transforming from a manufacturer to a total solution provider?
We provide smart production solutions, instead of a single press machine by working with customers, to begin with the design of customized manufacturing solutions that raises the capabilities of customer production lines. The areas include pressing machinery to robotic arms to feeding and conveying equipment. We change our business practices into the service-oriented thinking to strengthen competitive advantage of the customers, instead of only selling equipment to the customer. That makes us a total solution provider.
What are the company’s initiatives towards Industry 4.0? What developments are happening on this end?
For Industry 4.0, we are implementing smart plant concepts. We adopt some programs from SAP and other vendors in manufacturing execution solutions, integration and intelligence as well as information management to gradually form solutions such as shop connector systems, assembly lines, equipment, products, monitor connected together all production related processes into a complete network of intelligent production. As a machine tool plant, we have changes of technology and product development in the manufacturing sector, particularly Industry 4.0 waves. We will integrate with Taiwan’s ICT (information communication technology) strengths to promote products in new areas.
Given that the industry-academia activities have become important for the growth of the manufacturing industry, what steps are being taken by your company to promote this?
We implemented the education cooperation with colleges and conducted employment-oriented programs to offer several positions to students in electric machine department to practice for a month. We also sent our engineers to build up industrial-college classes to teach students related courses and arrange them for internship or help to convert the hours in factory into the students’ credits. This develops technical personnel training program to send our senior engineers in their junior semesters and then select suitable students for the program.
What are the challenges witnessed in manufacturing mechanical presses? How does R&D work in your domain?
The major challenge is the constant knowledge about the trends of metal stamping equipment development, integrating upstream and downstream industry resource to import comprehensive solution and provide optimal production programs, assist our customers the best of profitable production to create the win-win industrial synergies. As such, the R&D team needs to understand customers’ requirements in the beginning to design the whole solution to precisely satisfy their business needs eventually. This trend will be a crucial turning point to win over customers who need tailor-made solutions.
Keeping in mind the Indian demand scenario, what kind of product line is being offered by your company?
Currently, the most popular products for the India market are small tonnage models. Along with the rapid grow of India market, especially in automotive sectors; our large tonnage machines shall provide more value and meet users’ needs better.
Can you elaborate on the industrial trade activities between India and Taiwan? What are your future expansion plans for the Indian market?
The major trade activities are fine parts and equipment from Taiwan and assembling or manufacturing the end products in India to sell in the international and domestic markets. In future, some Taiwanese companies will also set up plants in India to closely serve the customers. We will concentrate on selling more high quality and larger tonnage products first, and then build up an intensive dealer network to expand the Indian market.
FABTECH Mexico 2015: SEYI Demonstrates Cutting Edge Technology and Expansive Support Team
SEYI displayed the latest in servo press technology, demonstrating to attendee after attendee the flexibility and ease of use of the SEYI SD1-88 ton direct drive servo press, featuring a proprietary high-torque, low RPM motor, electronic overload protection, unparalleled frame construction, and limitless programming functionality. SEYI’s unique vibration mode was unanimously a crowd favorite, which exemplifies SEYI’s superior drive system and attention to dynamic response. |
Attendees unfamiliar with SEYI before the show left the booth with the confidence that SEYI will follow through with outstanding direct support and service. Launched in 2014, the SEYI-Mexico office was represented in full force at the 2015 FABTECH Mexico. Led by General Manger Horacio Pena Villareal, service, sales, and administrative members from the Monterrey-based service center were available to answer attendee questions and detail SEYI’s well-established customer base, having more than 120 press and turnkey system installations in Mexico, including mechanical gap frame presses, straight side presses, and servo presses. SEYI-Mexico is continually adding new members to their service and sales divisions, some new members were even present at the show. What was once an office of three just one year ago has grown two fold, doubling the number of service technicians and expanding geographical reach to support several Mexico regions. SEYI-Mexico will also begin stocking spare parts for faster service response and turnaround next month.
SEYI SE2 Eccentric Gear Stamping Press Goes Gold at 2015 Taiwan Excellence Awards
Seyi’s 2-point eccentric gear stamping
press was one of only ten products to receive the Gold Award at the 2015 Taiwan
Excellence Awards. Held each year since
1990, The Taiwan Excellence Awards brings together a panel of international
judges to rank Taiwan-made products in their ability to demonstrate
“Innovalues,” innovation + value added within four major categories –
R&D, Design, Quality, Marketing,
and…Made in Taiwan.
SEYI’s SE Series Eccentric Gear press
was selected for the Gold Award among 1,155 product entries from 448 companies.
The press was recognized for innovations in the design, including 8-surface
eccentric gibs, achieving 20% energy savings in production, and achieving
high-frame rigidity through efficient and economic design.
The award also set a milestone for the
precision machining industry as SEYI became the only machinery equipment
company to win the Gold in the last twenty years.
Receiving the Gold Award is a
crowning achievement for SEYI. Over the
past 20 years, SEYI has won 13 Taiwan
Excellence Awards (Servo in 2011), and its SAG Series presses and SM1 Heavy
Duty Link Motion Presses received Silver Awards in 2011 and 2014 respectively. To press forward and take top honors
demonstrates SEYI’s culture of challenging conventional methods to achieving higher quality
and less waste in keeping pace with market needs.
The Taiwan
Excellence is an award that is delivered by the Ministry of Economic
Affairs (MOEA) and Taiwan External Trade Development Council (TAITRA) to
encourage Taiwan industries to upgrade and incorporate “innovalue” into their
products, a combination of innovation and value-added. First established in 1990, the Taiwan
Excellence award aims to strengthen global awareness of high-quality products
that are 100% designed, developed and produced by Taiwanese manufacturers.
▲Award Presenter: President Ma
Ying-jeou(Left)
Product Information
about SE2 Series
SEYI (SHIEH YIH MACHINERY) Celebrates Ten Years in China
SEYI celebrates the tenth anniversary of the opening of its plant in Kunshan, Jiangsu Province in the People's Republic of China.
November 18, 2014: 09:47 AM ET
TAIPEI, Nov. 18, 2014 /PRNewswire/ -- SEYI (SHIEH YIH MACHINERY) (4533 TT), one of the world's leading producers of mechanical presses, celebrated its tenth year in China with an open house on November 14, 2014 at its plant in Kunshan, Jiangsu Province. Ever since the opening of the Kunshan plant more than ten years ago, SEYI's sales in China have grown and have become a significant part of the Company's total sales. Sales in China have increased by 50% so far in 2014.
SEYI, which was founded in 1962, has historically served consumer, computer and communication equipment manufacturers in Taiwan. As SEYI's customers began expanding their manufacturing facilities into Mainland China, SEYI followed with the establishment of the facility in Kunshan.
While continuing to serve its traditional customer base, SEYI has used its Kunshan manufacturing base on to expand into China's rapidly growing automotive industry. In 2014, Chinese automakers are expected to produce nearly 24 million vehicles, accounting for approximately 28% of the total number of vehicles produced in the world. Since 2009, when vehicle sales in Mainland China surpassed those in the United States, China has been the undisputed world leader in autos.
With manufacturing in Kunshan, SEYI has now added Ford from the United States, Toyota, Honda and Nissan from Japan, Kia from Korea, as well as European Tier 1 and Tier 2 auto suppliers from France andGermany, as customers. Kunshan, which is located in the southeastern part of Jiangsu Province adjacent to the municipality of Shanghai, is ideally situated to serve customers in China's northern, central and southern provinces, as well as those in the eastern part of the country.
In order to serve its growing list of automotive customers, the Kunshan facility has been expanded to two workshops; the Company has begun manufacturing higher tonnage presses; and the technical skills and capabilities at the factory have been upgraded. The management team has also been strengthened .
"Since opening our facility in Kunshan, sales to the automotive industry have become SEYI's biggest growth driver," Ms. Claire Kuo, Chairman and Chief Executive Officer, said. On the strength of these new automotive customers, the Company expects its sales to grow by double digits annually in the coming years," Ms Kuo added.
In order to achieve its objectives, SEYI said that it will expand its research and development activity in Kunshan, target additional automotive customers and continue its shift to the production of higher tonnage, intelligent and more automated equipment, enabling the Company and to become an "All-In-One" total solution provider. SEYI has also begun the planning for the establishment of a third workshop in Kunshan in the 2015 to 2016 time frame.
About SEYI
Founded in 1962, SEYI has established a global leadership position in the metal forming industry over the past 50 years. SEYI manufactures mechanical presses, ranging in size from 25 to 4000 tons, at facilities located in Taiwan and mainland China.
SEYI is expanding its Total Solution Service emphasizing peripherals such as feed mechanisms, transfer equipment and other ancillaries to maximize SEYI press productivity. SEYI's servo presses are highly-integrated, exquisitely designed, durable, smart, energy efficient and environmentally friendly presses that feature the latest user-friendly interfaces, safe system designs and robust machine structures. The stylish exterior designs of SEYI's presses differentiate them in the market and communicate their quality and value.
SEYI's products are sold to customers in over 40 countries around the world and have received numerous quality and industry awards. SEYI has supplied the world's leading car companies in the automobile industry. The auto, aviation machinery and medical equipment industries are expected to be future areas of growth.
The Company completed an initial public offering of its common stock in 2002 and is traded on the Taiwanese OTC (4533 TT) market.
SEYI America Large Press Systems Division
Engineering Your Vision
For more than 50
years, SEYI’s Large Press Division has refined its deep understanding of
consultative design. We have engineered dozens
of highly complex, integrated systems for some of the world’s top automotive
and appliance OEMs, Tier suppliers, and contract stamping manufacturers.
See examples of Installations
See examples of Installations
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Scott Braito
RSM, Large Press Systems Division Manager
|
Put our experience
to work for you.
Let our team of seasoned mechanical, electrical, and tooling engineers bring
your project to life. We guarantee a
solution that not only performs for what you need today, but positions you for
whatever opportunities come your way.
Going
Beyond Press Manufacturing
“Metal
Flow made the decision to open a new manufacturing facility in China to
manufacture automotive components for the local Chinese market. We were fortunate to have a customer who
committed business to us, but their timing
demands put us on a very tight timeline.
We made the decision to purchase our press from a Chinese supplier and
after some research and recommendations, we
selected SEYI as our supplier. We have had a great experience.
SEYI has done much more than just manufacture a
press. They have
provided advice on doing business in China, they have helped us to identify and
negotiate with suppliers for other aspects of the project, and they are
providing turnkey project management for the press foundation, and the
installation and integration of our auxiliary and support equipment.
This
project has had many challenges.
Regardless of the issue, SEYI has been there to support us. They have helped us work through changing
schedules, facility construction issues, and the general uncertainties of
starting a new facility in China. They
have acted like an extension of our team in China. On the press side, they have not only
constructed a highly customized press on a very tight timeline but have lead
the integration of several other pieces of equipment and controls. They have kept the project moving forward
thru timely communication and a high level of responsiveness to all of our
needs.
We have had the support and commitment from the
highest levels of the company to ensure excellent project management. SEYI has delivered on that commitment.” –
Charles Caesar, Metal Flow Corporation
Charles Caesar, Metal Flow Corporation
Putting it All Together
Through tested waters, our team knows what it takes to
put everything together, from foundations, rigging, and set-up, to the minute
details of automation and control. But
our true value comes in working within your preferences. We’ll provide our input and offer options,
but in the end, your confidence matters most.
Contact us for your next pressroom
project.
931-455-7700
931-455-7700
SEYI Large Press Systems Installations
Examples of SEYI Large Press Systems and Tandem Line Installations Around the World: Contact us for your next project
| 800T SAG - China |
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| SE4 800 Tandem Line- Indonesia |
| SAG 1000 - Brazil |
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| SE2-800_tandom line_Taiwan |
| SE4-1200 - China |
SEYI America New Strategic Business Units Expand Product and Territory Focus
Not to be outdone by the recent launch of SEYI-Mexico, SEYI-America is growing its presence by adding three new business units that will strengthen both territory and product development in North and South America.
According to Albert Chen, Executive V.P. of SEYI America,
Internally, SEYI America is taking the next step in galvanizing global collaboration, especially with its Taiwan and China factories.
Large Press Systems Division

Latin America Division
Servo Press Division

According to Albert Chen, Executive V.P. of SEYI America,
“It all comes down to organization, removing the clutter. It’s not possible to continue doing things the same way and expect to innovate our products and elevate customer experiences. With the SBUs, each manager will direct strategy and deploy resources in a more controlled and focused manner.”
Internally, SEYI America is taking the next step in galvanizing global collaboration, especially with its Taiwan and China factories.
"With one point of contact for each division," says Mr. Chen, "we will further improve consistent, transparent OEM support, no matter where our customers do business."
Large Press Systems Division

Managed by Scott Braito, The Large Press and Systems Division focuses on the detailed design, engineering, and project management requirements commonly associated with large, multi-press projects. As SEYI America’s chief mechanical engineer, Mr. Braito brings more than 15 years of experience in SEYI’s product line and engineering complex systems. His strong working knowledge of controls, automation, and integration will play a key part in coordinating with a team of factory engineers, equipment partners, and tooling designers.
“Companies are running with such lean staffing that equipment suppliers are being asked to provide more complex, complete integrated and turnkey solutions. The Large Press Systems Division will work closely with our customers and partners to ensure projects are designed, delivered, and installed on time and on budget."
Latin America Division
Alberto Garcia, a press industry veteran of more than 10 years, will lead the development and growth of Central and South American markets while continuing his coordination with SEYI Mexico. With refined press knowledge, business development acumen, and bilingual talent, he will build on existing SEYI successes within the region, expand distribution and service, and bridge resources from SEYI America, SEYI Mexico, and the Taiwan factory.
Servo Press Division

With 15 years of technical sales and business development experience in electric motor and stamping industries, Randy Kish heads up the Servo Press Division. His focus on product development and applications will drive the further integration of SEYI global resources towards customer support and service. Randy will work closely with the Taiwan Forming Team and Servo R&D department, as well as with SEYI’s network of tooling designers and tryout centers.
“In the case with servo, there’s no question that the market is still catching up with the technology. The Servo Press Division fills the gap in knowledge and adaptation. We’re creating a unified channel of support, service, and continuous improvement. It’s one way to help customers fully realize the advantages of this constantly evolving technology.”
SEYI Direct Drive Servo Press Demostration at FABTECH 2015
SEYI America stamping presses is pleased to announce its exhibit at the
upcoming FABTECH show, November 9-12 in Chicago, IL. Held in booth S4235 in the METALFORM area, live demonstrations will feature SEYI’s single point 88T Direct Drive Servo Press making 10mm/.4” deep extruded holes using SEYI’s unique vibration motion profile.
By taking advantage of the direct drive capability to apply constant energy within programmed repeatable stroke steps, key takeaways from the demonstration are how to remove the risk of cut- edge fracturing while maintaining complete control over material expansion limits, and reducing heat and lubrication in the forming process.
By programming 35 up (.3mm/.01”) and down (.8mm/.03”) stroke steps within a 45mm/1.77” distance to BDC, a 10mm/.4” deep extruded hole with an 8mm/.31” i.d. is formed in one press cycle. The extruded hole has 2mm/.08” thick side walls with a 45 degree top bevel and a very tight base radius. The process starts with a pre-blanked hole in a 4mm/.16” thick piece of Domex 240 hot rolled, extra high strength, cold forming steel, commonly used in vehicle chassis and other load-bearing and structural applications.
Along with the live demonstration, attendees can examine numerous parts formed on SEYI servo presses, receive a virtual demonstration of how the parts were made, and how servo programming capabilities can be implemented into everyday production.
About SEYI
Founded in 1962, SEYI has established a position of global leadership in the press building industry over the past 50 years. SEYI manufactures mechanical presses, ranging in size from 25 to 2400 tons, at facilities located in Taiwan and the People’s Republic of China. At its original location in Taoyuan, Taiwan, SEYI operates a 12,500 square meter facility, and in 2003 the Company began production in Mainland China at an 11,000 square meter facility located in Kunshan, Jiangsu Province. Combined production capacity at the Taoyuan and Kunshan plants approaches 4,000 presses annually. Construction of a second 11,000 square meter facility in Kunshan was completed in 2009 and began production in 2011. The new facility in Kunshan can manufacture up to 300 presses annually, ranging in size from 300 to 4,000 tons. SEYI products have been sold to customers in over 40 countries around the world, and the Company is the dominant foreign supplier to Mainland China, India, South East Asia and the Americas in terms of volume. SEYI is the recipient of numerous quality awards from around the world. The Company completed an initial public offering of its common stock in 2002 and is traded on the Taiwanese OTC (4533 TT) market.
For more information, please contact:
Randy Kish
Regional Sales Manager
Cell: (909) 455-4876
e-mail: randy@seyimerica.com
upcoming FABTECH show, November 9-12 in Chicago, IL. Held in booth S4235 in the METALFORM area, live demonstrations will feature SEYI’s single point 88T Direct Drive Servo Press making 10mm/.4” deep extruded holes using SEYI’s unique vibration motion profile.
By taking advantage of the direct drive capability to apply constant energy within programmed repeatable stroke steps, key takeaways from the demonstration are how to remove the risk of cut- edge fracturing while maintaining complete control over material expansion limits, and reducing heat and lubrication in the forming process.
By programming 35 up (.3mm/.01”) and down (.8mm/.03”) stroke steps within a 45mm/1.77” distance to BDC, a 10mm/.4” deep extruded hole with an 8mm/.31” i.d. is formed in one press cycle. The extruded hole has 2mm/.08” thick side walls with a 45 degree top bevel and a very tight base radius. The process starts with a pre-blanked hole in a 4mm/.16” thick piece of Domex 240 hot rolled, extra high strength, cold forming steel, commonly used in vehicle chassis and other load-bearing and structural applications.
Along with the live demonstration, attendees can examine numerous parts formed on SEYI servo presses, receive a virtual demonstration of how the parts were made, and how servo programming capabilities can be implemented into everyday production.
About SEYI
Founded in 1962, SEYI has established a position of global leadership in the press building industry over the past 50 years. SEYI manufactures mechanical presses, ranging in size from 25 to 2400 tons, at facilities located in Taiwan and the People’s Republic of China. At its original location in Taoyuan, Taiwan, SEYI operates a 12,500 square meter facility, and in 2003 the Company began production in Mainland China at an 11,000 square meter facility located in Kunshan, Jiangsu Province. Combined production capacity at the Taoyuan and Kunshan plants approaches 4,000 presses annually. Construction of a second 11,000 square meter facility in Kunshan was completed in 2009 and began production in 2011. The new facility in Kunshan can manufacture up to 300 presses annually, ranging in size from 300 to 4,000 tons. SEYI products have been sold to customers in over 40 countries around the world, and the Company is the dominant foreign supplier to Mainland China, India, South East Asia and the Americas in terms of volume. SEYI is the recipient of numerous quality awards from around the world. The Company completed an initial public offering of its common stock in 2002 and is traded on the Taiwanese OTC (4533 TT) market.
For more information, please contact:
Randy Kish
Regional Sales Manager
Cell: (909) 455-4876
e-mail: randy@seyimerica.com
Extruding Precision Holes - SEYI to demonstrate SERVO Press “Vibration” mode at FABTECH 2014.
SEYI- America FABTECH Preview
Visit us on site in booth B1401
Let us know you're attending and let's meet at the show.
Get a quote and show specials on all Quick Delivery Presses.
Here's what to expect in booth B1401 at FABTECH
Live Servo Press Demonstrations
Using SERVO Press “Vibration” mode to form high-precision, complex "extrusions"
Held in booth #B1401 in the METALFORM area, SEYI features a single point 88T Direct Drive Servo Press making 10mm/.4” deep extruded holes using SEYI’s unique vibration motion profile.
Get more details here, but come to the booth for the real deal and have your questions answered.
“Is servo right for me?”
Getting the most out of a Servo Press investment could be challenging at first. With servo, it's about speed, vertical distance, and die design. Reducing die stages; slowing the ram to avoid snap-through, reverse tonnage, cracks, breaks, and tears, or simply speeding things up. All of these are possible in a servo press. But do you need it all?
Some processes may work just fine with a mechanical Link Motion press. And even though a link motion profile is one of many ways to program a servo, it may be all you need. At booth B1401, the guys at SEYI would like to help you evaluate your choices. So, stop by:)
The Importance of Die Design for Servo
Regardless of how you're forming parts, servo benefits rely on die design, and the integration of servo capabilities as part of the process. At Fabtech, we encourage die designers to spend time at the SEYI booth, so that we can discuss in more detail the points brought up in our September webinar “Part Design and Die Making for Servo Presses."
Show specials

Big Beds, Big Tonnage...Big Deals
We're offering great savings on our entire Quick Delivery Inventory. And leading the way are our 330, 440, and 660 ton straight side, tie-rod frame presses. We're looking to unload them...fast!
SEYI SAG Series Straight Side Presses Feature Summary | |
New Developments
SEYI-America New Strategic Business Units Expand Product and Territory Focus
Not to be outdone by the recent launch of SEYI-Mexico, SEYI-America is growing its presence by adding three new business units that will strengthen both territory and product development in North and South America:
- Large Press Systems Division
- Latin America Division
- Servo Press Division
Learn more about each division, and how they impact customer experiences. Come to the SEYI booth B1401 at the FABTECH show to meet the leaders of these new divisions.
See you at the Show!!!
SEYI America Adds New Members to its Service Department
Over the last year, The SEYI-America Service Department has gone through a major face lift. It's nearly tripled its in-house service capabilities. Joining the team at the SEYI America Service Center and Showroom, located in Tullahoma, Tennessee are Stephen Deaton, Kevin Appel, John Oosting, Renee Abelardo de Hoyos, and Robert Hatfield.
"Qualified, seasoned service technicians are hard to come by," says David Hattabaugh, SEYI-America Service Manager. "We've been fortunate. Two of our new guys are transplants from up North; Illinois and Michigan. Both of them had previous experience with press repair companies. Renee, who is actually now part of the SEYI Mexico office, has had years of machine repair and electrical experience. And we rounded it out by grabbing young talent from a local technical school."
While the new staff has years of mechanical experience, much of the hiring criteria focused on electrical knowledge. "With today's servo technology and advanced automation, troubleshooting and diagnosing electrical issues are a priority. Our new guys came in with the knowledge and experience, and are familiar with PLC programming, logic, and electrical."
SEYI is a worldwide mechanical and servo press manufacturer with headquarters in Taiwan. Its product line includes c-frame, straight side, link motion, high-speed, direct drive servo, and specialty presses. SEYI-America is a direct subsidiary with offices in California, Tennessee, Ohio, and Monterrey, MX. Through an experienced SEYI-employed and trained service department, an honest and trusted sales network, and a multi-million dollar parts and equipment inventory, SEYI America is North American metalformers achieve optimum press room productivity for more than25 years.
"Qualified, seasoned service technicians are hard to come by," says David Hattabaugh, SEYI-America Service Manager. "We've been fortunate. Two of our new guys are transplants from up North; Illinois and Michigan. Both of them had previous experience with press repair companies. Renee, who is actually now part of the SEYI Mexico office, has had years of machine repair and electrical experience. And we rounded it out by grabbing young talent from a local technical school."
While the new staff has years of mechanical experience, much of the hiring criteria focused on electrical knowledge. "With today's servo technology and advanced automation, troubleshooting and diagnosing electrical issues are a priority. Our new guys came in with the knowledge and experience, and are familiar with PLC programming, logic, and electrical."
###
From FF Journal Magazine - Teamwork helps stamper navigate perils of proper press selection
In the April issue of FF Journal,
Editor Lynn Stanley features
Capitol Stampings and BDC Machinery in their cooperation to specify a new SEYI
press.
Although it sounds basic, more
often than not, many important variables are overlooked and often the wrong (or
least optimized) equipment is purchased.
The emphasis of the article leans
on the strength of a close customer/distributor/manufacturer bond, how
electronic communications cannot replace face-to-face interaction, and why
distributors still play a key role in carrying a manufacturer's image and brand
promise to its customers.
Read more...
New SEYI-Mexico Branch Office Unveiled at 2014 FABTECH Mexico
Amidst a dark hall, forklift fumes, and the most complicated
equipment move-in for SEYI at a Mexico show…ever, Horacio Peña Villarreal and Marclea Hinojosa Amarante received their
“Baptism by Fire” into the wonderful world of show management, and kicked off
their journey as the new leaders for SEYI in Mexico. They are young, bright,
and ambitious, a resounding theme with SEYI around the world.
Shortly after opening ceremonies on Tuesday, May 6, SEYI made
a formal announcement about the new branch office at an in-booth press
conference. Here is the transcript…
With
recent foreign investments in the area of automotive, appliances and
electronics in Mexico, SEYI sees the need to provide more direct support and
care to their current and future clients to ensure a quality service and a fast
and efficient solution for their needs. The world is focusing on Mexico to be
their production link for export to other countries and are also attracted to
the local growing market.
SEYI
decided to establish the office in the city of Monterrey due to the fact that
the stamping industry has been there for many years, and in surrounding cities
to it. Admittedly, around the country, automotive clusters are growing in other
locations, so in the near future; SEYI expects to have direct support in these
areas also to support these customers.
During
the first two years, SEYI Mexico will have a workforce of five people in its
offices in Monterrey. There will be a person focused on office administration
and marketing, two people focused on direct customer sales, and two service
technicians. This workforce is believed to meet the current needs of our
customers and in the near future the hiring another sales person and a service technician
will address in a more efficient way the personal attention to our customers
and the market. Upon completion of these first two years, SEYI Mexico will have
an office and warehouse space where we will have parts and presses for
demonstration and research for the Mexican industry.
Both
Horacio Peña Villarreal (Manager), and Marcela Hinojosa Amarante
(Administration & Marketing) were trained for a year in SEYI’s corporate offices
in Taiwan for insight into the product, and planning the strategy of this
office in Mexico with all SEYI’s senior executives worldwide.
The
objectives of this new office of SEYI in Mexico are to be able to reach and surpass
the levels of customer satisfaction, increase the presence of SEYI in Mexico,
and provide support for research and development for the industry in
collaboration with educational institutions.
About SEYI
Established in 1962, SEYI has established a
global leadership position in the metal forming industry over the past 50
years. SEYI manufactures mechanical presses, ranging in size from 25 to 4000
tons, at facilities located in Taiwan and the People’s Republic of China.
SEYI is expanding its Total Solution Service
emphasizing peripherals such as feed mechanisms, transfer equipment, and other
ancillaries to maximize SEYI press productivity. SEYI’s servo presses are
highly-integrated, exquisitely designed, durable, smart, energy efficient and
environmentally friendly presses that feature the latest user-friendly
interfaces, safe system designs and robust machine structures. The stylish
exterior designs of SEYI’s presses differentiate them in the market and
communicate their quality and value.
SEYI's products are sold to customers in over
40 countries around the world and have received numerous quality and industry
awards. SEYI has supplied the world’s leading car companies in the automobile
industry. The auto, aviation machinery and medical equipment industries are
expected to be future areas of growth.
The Company completed an initial public
offering of its common stock in 2002 and is traded on the Taiwanese OTC (4533
TT) market.
Show Partners Key to SEYI's Record Setting Success at 10th METALFORM Mexico Show
It wasn't the 6.8 earthquake that had Show Organizers at
attention.
No, instead, it was SEYI's 44,000lb servo press; 20 tons of vertical mass, needing to be off-loaded,
placed, and operable. A feat never attempted in the 10 years that the Precision
MetalForming Association (PMA) and Tradeshow Consulting have produced METALFORM
Mexico, now known as a key technology area at FABTECH Mexico.
“We needed a lot of help to make this happen,” says Randy Kish,
SEYI Regional Sales Manager. “PMA, TSC,
and Global Events rose up to the challenge.”
Under the thoughtful leadership of Global Events and
cautious attention by Centro Banamex engineers, SEYI's SD1-176 servo press was
unloaded and set in to place without a hitch.
The press was powered up, and the last test performed; operating in
Vibration Mode, SEYI's signature servo profile...
“This whole experience has been a great example of a strong
partnership with the trust to see things through,” says Kish. “Congratulations to
PMA and Tradeshow Consulting for 10 years of METALFORM Mexico.”
SEYI-Taiwan and America Take Center Stage at the 2014 Shanghai High Performance Machining Conference
This past February
25-26, Mr. Peter Hsu of SEYI-Taiwan and Mr. Randy Kish of SEYI-America
presented Servo Press technology to the nearly 250 production and engineering
professionals from Chinese automotive and aerospace industries at the 2014 High
Performance Machining Conference in Shanghai.
To kick off the two-day event, leaders from local
universities and industry associations presented attendees with industry
insight, trends, and challenges facing Chinese parts manufacturers. For the
remainder of the conference, demonstrations by leading machine tool
manufacturers, material suppliers, and process innovators presented new
technologies that can help these manufacturers make the most of production
Mr. Peter Hsu from
Seyi’s Taiwan corporate offices and Mr. Randy Kish of SEYI-America, introduced
the latest developments in servo press technology.
Their demonstration of direct drive servo press applications
lead attendees through an overview of sheet metal forming principles, how
traditional mechanical forming fails with new materials and customer demands,
and how Direct Drive servo press technology meets the challenges for current
and future customer response.
Using
animations, video and actual parts, application case studies revealed quality and
productivity improvements in drawing and forming cylindrical shapes, automotive
oil pans, and torque converters.
To request the full presentation complete with all
accompanying videos, animations, and commentary, contact Randy Kish.
SEYI-China Kicks off 10 Year Anniversary with New Office Complex
The final finishes
are being completed on a new five-floor SEYI KunShan Office Building and
accompanying Dining Center. Rising above
the 230,000sq.ft. + of production at the SEYI-China factory, the new office
complex is scheduled for move-in later this Spring.
According to Albert Hsu, Director of Administration, “…The
new office could not have come at a better time…”

“We needed this,” says the 18 year SEYI veteran. “The office building and dining center offer something for everyone. We are centralizing the sales, purchasing, finance, IT, and R and D Departments. They will be together in one building. By moving these departments, we will have more room to expand our production and training. The new office also has plenty of meeting and conference space. We think that this will make for a more pleasant and productive experience for our customers and other guests.
We are also very
excited about the dining center. It is
state of the art, and it will provide the latest amenities for our more than
300 employees, as well as for special events like the 10th
anniversary.”SERVO Die Training in Sweden
Sweden
in January?...Really? Thanks to our
SEYI-Europe team, Scott Braito and Randy Kish of SEYI-America travelled to Sweden...in January...for a team-building exercise
in SEYI Servo Press capabilities.
The two-day exercise was highlighted by a servo capabilities demonstration.
Led by Micheal Juhle, SEYI-Europe President, the two day training brought together SEYI distributors from throughout Europe to Ulrichehamm, Sweden - home to Nader Laalinia and SEYI’s newest servo die design and tryout center.
Nader Laalinia is President of Finstansteknik, a leading tool design and custom machine
tool manufacturer and integrator. Nader also acts as SEYI’s Sweden representative, offering servo tool and die design, building, tryout, and motion programming. He has a SEYI SD1-200 in his facility and he’s excited about servo die design and programming with SEYI.
While much of the training focused on ways to integrate Europe/America customer experiences, Nadar’s servo demonstration brought together hours of discussion into three different SEYI servo press benefits:
The two-day exercise was highlighted by a servo capabilities demonstration.
Led by Micheal Juhle, SEYI-Europe President, the two day training brought together SEYI distributors from throughout Europe to Ulrichehamm, Sweden - home to Nader Laalinia and SEYI’s newest servo die design and tryout center.
Nader Laalinia is President of Finstansteknik, a leading tool design and custom machine
tool manufacturer and integrator. Nader also acts as SEYI’s Sweden representative, offering servo tool and die design, building, tryout, and motion programming. He has a SEYI SD1-200 in his facility and he’s excited about servo die design and programming with SEYI.While much of the training focused on ways to integrate Europe/America customer experiences, Nadar’s servo demonstration brought together hours of discussion into three different SEYI servo press benefits:
1. Nearly-No-Noise Heavy Blanking with Free
Motion
a.
Achieving a high NR rating requires forming at
very slow speeds, with very controlled breakthrough. You’ll need a very high torque, low RPM motor
with near-zero mechanical clearance.
2. High-tolerance Forming with SEYI’s Unique
Vibration Mode
a. SEYI’s Vibration mode puts the motor, drive, control,
and construction together for the ultimate in high precision/highly complex
forming. Though you may barely see it in
action, the results are mind bending.
3. Form Off-Center Like Never Before –
Rethinking the Unitized Design
a.
If you’re serious about servo, then at some
point you’ll want…or need…to introduce new stresses to your press. Long dwells under tonnage, vertically complex
die sets, high precision off center forming.
SEYI’s unitized frame and Electronic overload are specifically designed to
address the demands.
Cool Copenhagen
Who says visiting Scandinavia in January is a terrible
idea? While meeting in Sweden, Scott
Braito and I had the chance to walk Copenhagen.
Check out the pics.
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